With the continuous development of the global economy, the hotel and catering industry is also flourishing, showing infinite vitality and energy. In this context, the 2025 Shanghai International Hotel and Catering Exhibition (the 33rd China (Shanghai) Hotel Supplies and Catering Industry Exhibition 2025) will become a pivotal industry event, hosted by Shanghai Bohua International Exhibition Co., Ltd. We will explore the profound significance, main highlights, and impact on industry development of this exhibition from multiple perspectives.

1、 History and Background of the Exhibition

The Shanghai International Hotel and Catering Exhibition began in 1993 and is one of the earliest exhibitions in the hotel supplies and catering industry in China. After more than 30 years of development, the exhibition has become one of the influential events in the industry, attracting numerous domestic and foreign brands to participate and becoming an important communication platform for the hotel and catering industry.

The constantly changing consumer market and upgrading new trends have led to the exhibition constantly adjusting its content and format to meet the needs of industry professionals. Every year, the exhibition attracts tens of thousands of visitors and exhibitors, showcasing new products and technologies, and driving progress and innovation in the industry.

2、 Exhibition highlights and characteristics

The exhibition in 2025 will continue to leverage its unique advantages and showcase the following main highlights:

High internationalization level: The exhibition attracts exhibitors and buyers from all over the world, with exhibits covering multiple categories such as hotel equipment, catering utensils, food materials, etc., showcasing cutting-edge international technology and concepts.

Innovation themed exhibition area: Based on current industry trends, set up an innovation zone to encourage emerging enterprises and startups to showcase their unique products and services, and promote innovation and development.

Rich themed activities: During the exhibition, multiple forums and seminars will be held, inviting participants to share new market trends and technological developments, providing valuable information and experience.

The construction of online platforms: The exhibition will be held simultaneously online, making it convenient for those who cannot attend in person to visit, and expanding the influence and coverage of the exhibition.

3、 Industry prospects and market opportunities

As an important component of the service industry, the hotel and catering industry has faced constantly changing market demands and technological updates in recent years, ushering in new development opportunities. According to relevant data, it is expected that the global hotel and catering market will continue to grow in the coming years, especially in 2025, driving the development of related industries.

Among them, the trends of intelligence, greenness, and personalization will become the mainstream of industry development. This requires enterprises to innovate in product design, service models, and management concepts to adapt to new market demands. As a platform, the exhibition will provide many enterprises with opportunities to draw inspiration and seek cooperation.

4、 Exhibition precautions and suggestions

For companies planning to participate in exhibitions, Shanghai Bohua International Exhibition Co., Ltd. provides a series of practical suggestions:

Fully prepare exhibits: Carefully select exhibits based on the needs of the target audience to showcase the brand's core competitiveness.

Design an eye-catching booth: The booth design should be creative, able to effectively attract the attention of the audience, and increase the number of visitors to the booth.

Establish effective communication channels: During the exhibition, prepare promotional materials and business cards to ensure quick and effective communication with potential customers.

Follow up: After the exhibition, keep in touch with potential customers, cultivate customer relationships, and lay the foundation for future cooperation.

5、 A stage for the integration of culture and economy

As the economic center of China, Shanghai has a profound cultural heritage and an open and inclusive atmosphere, and is also a place with frequent commercial activities. The exhibition is not only a grand event in the industry, but also a stage to showcase the charm of Shanghai as a city. More people will learn about the Chinese market through this platform, thereby promoting international exchanges and cooperation.

During the exhibition, exhibitors and visitors from all over the world can gather here to exchange ideas and share experiences. Whether it is product display or business negotiation, it is a fusion of culture and commerce, with profound influence and important market value.

6、 Summary and Expectations

The 2025 Shanghai International Hotel and Catering Exhibition will once again bring new opportunities and challenges to the industry. The participation of exhibitors and visitors is not only related to the display and trading of products, but also to the prediction and exploration of the future development trends of the industry.

For practitioners in the hotel and catering industry, this is a rare opportunity to learn about the latest developments in the industry, broaden their horizons, and find the direction for future development. Shanghai Bohua International Exhibition Co., Ltd. looks forward to meeting you in 2025 to explore this industry event full of opportunities together. To promote industry progress and business prosperity, let us join hands and embrace future challenges and opportunities.

隨著全球經濟的不斷發展，酒店餐飲行業也在蓬勃發展，展現出無限的生機與活力。在這個背景下，2025上海國際酒店餐飲展覽會（2025第三十三屆中國（上海）酒店用品及餐飲業展覽會）將成為一個舉足輕重的行業盛會，由上海博華國際展覽有限公司主辦。以下我們將從多個角度探索這一展會的深遠意義、主要亮點及其對行業發展的影響。

一、展會的歷史與背景

上海國際酒店餐飲展覽會始于1993年，是國內早的酒店用品及餐飲行業展覽會之一。歷經三十多年的發展，展會已成為行業內具影響力的盛會之一，不僅吸引了眾多國內外品牌參與，更成為酒店餐飲行業的重要交流平臺。

不斷變化的消費市場和升級的新潮流使得該展會不斷調整展覽內容與形式，從而滿足行業人士的需求。每年展會都吸引數以萬計的觀眾和展商，展示新的產品與技術，推動行業的進步與革新。

二、展會亮點與特色

2025年展會將繼續發揮其獨特的優勢，展現出以下幾個主要亮點：

國際化水平高：展會吸引了來自全球的參展商及買家，展品涵蓋酒店設備、餐飲器具、食品材料等多個類別，展示國際前沿的技術與理念。

創新主題展區：根據當前行業趨勢，設置創新專區，鼓勵新興企業和初創公司展示其獨特的產品與服務，推動創新與發展。

豐富的主題活動：展會期間將舉辦多場論壇與研討會，邀請分享新市場動向與技術發展，為參與者提供寶貴的信息與經驗。

網絡平臺的建設：展會將同步進行線上展覽，方便未能親臨現場的人士參觀，拓寬了展會的影響力與覆蓋面。

三、行業前景與市場機遇

酒店餐飲業作為服務業的重要組成部分，近年來面對著不斷變化的市場需求和技術更新，迎來了新的發展機遇。根據相關數據，預計未來幾年內，尤其是2025年，全球酒店餐飲市場將持續增長，帶動相關產業的發展。

在這其中，智能化、綠色化和個性化趨勢將成為行業發展的主流。這就要求企業在產品設計、服務模式和管理理念上進行創新，以適應新的市場需求。展會作為一個平臺，將為眾多企業提供汲取靈感與尋找合作機會的良機。

四、參展注意事項與建議

對于計劃參展的企業，上海博華國際展覽有限公司提供了一系列實用的建議：

充分準備展品：根據目標觀眾的需求，精心挑選展品，以展示品牌的核心競爭力。

設計吸引眼球的展位：展位設計要具有創意，能有效吸引觀眾的注意力，提高展位的訪問量。

建立有效的溝通渠道：在展會期間，準備好宣傳資料與名片，確保能夠快速而有效地跟潛在客戶進行交流。

后續跟進：展會結束后，與潛在客戶保持聯系，培養客戶關系，為將來的合作打下基礎。

五、文化與經濟交融的舞臺

上海作為中國的經濟中心，具有深厚的文化底蘊與開放包容的氛圍，也是商業活動頻繁之地。展會不僅是行業的盛會，也是展示上海這座城市魅力的舞臺。更多的將通過這種平臺了解中國市場，進而促進國際間的交流與合作。

展會期間，來自各地的參展商與觀眾能夠在這里匯聚，交流想法，分享經驗。無論是產品的展示，還是業務的洽談，都是一種文化與商業的交融，具有深遠的影響力和重要的市場價值。

六、總結與期待

2025上海國際酒店餐飲展覽會將再次為行業帶來新的機遇與挑戰。參展商與觀眾的參與不僅關乎產品的展示與交易，更是對行業未來發展趨勢的預測與探索。

對于酒店餐飲行業的從業者來說，這是一次不可多得的機會，可以借此了解行業的新動態，拓展視野，找到未來發展的方向。上海博華國際展覽有限公司期待與您在2025年相聚，共同探索這個充滿機遇的行業盛會。為促進行業的進步，推動商業的繁榮，讓我們攜手前行，迎接未來的挑戰與機遇。

第三十三屆上海國際酒店及餐飲業博覽會

同期舉辦/2025上海高端食品飲料展覽會

時間：2025年3月30日-4月2日

展館：國家會展中心（上海）

主辦單位：上海博華國際展覽有限公司

第三十二屆上海國際酒店及餐飲業博覽會于今年3月完美落幕。HOTELEX向廣大與會人士展出了全方位的展品類別。其可觀的規模也再次吸引了海量觀眾和全球高端優質展商。

觀眾數量連年增長

來自世界各地酒店及餐飲行業、咖啡、冰淇淋及烘焙行業、酒吧會所、商超零售業等行業的買家、經銷商、代理商等共計159,267名觀眾參觀展覽會，同比增長8.89%，觀眾分別來自全球123個國家和地區，其中5,502名海外觀眾

展商數量節節攀高

HOTELEX的展商及其展品來自全球116個國家和地區，共計吸引2,567家優質餐飲服務類參展商，中國內地以華東、華南、華北、東北四個區域為主，港澳臺及其他國際和地區產品占展品總數的42.37%。

第三十三屆上海國際酒店及餐飲博覽會（2025 HOTELEX Shanghai）將于明年3月30日-4月2日在上海虹橋國家會展中心舉辦。上海博華國際展覽有限公司作為展會唯一的主辦方及銷售方，將繼續保持一貫的視角與zhuoyue品質，同時充分依托行業協會背景，繼續與中國旅游飯店業協會攜手合作。

2025上海國際酒店用品博覽會將于明年3月30日-4月2日在國家會展中心（上海）舉辦。上海博華國際展覽有限公司作為展會唯一的主辦方及銷售方，將繼續保持一貫的視角與zhuoyue品質，同時充分依托行業協會背景。

展會介紹

上海國際酒店用品展覽會（HOTELEX Shanghai）作為酒店餐飲行業全球規模大、影響力強、水平高的博覽會之一。一如既往關注酒店用品行業的創新元素與綠色理念的實踐，HOTELEX始終從角度出發，旗下包含十三個主題展區：餐飲設備綜合、桌面用品、酒店布草及紡織品、客房電器及用品、酒店IT及安防設備、康體健身與休閑娛樂、食品與飲料、咖啡與茶、烘焙及冰激凌、葡萄酒與烈酒、酒店設計、酒店建筑、酒店工程等主題展區，為酒店餐飲人士提供一站式采購的平臺

各項賽事活動及行業論壇將悉數亮相。涉及行業種類包括：咖啡（涵蓋六大賽事）、披薩、烹飪、烘焙、飲品、調酒、冰淇淋、酒店制服、酒店技能、自助餐擺臺、樣板房品鑒以及匯聚行業高端人士的論壇與貿易對接會等。上屆展會總面積210000平方米，參展企業3000家，參展人數達175000人。來自全球多個國家及地區數千家展商入駐其中，更有遍及世界各地星級酒店、酒吧、餐廳、經銷商等買家蒞臨現場參觀洽談，悉數網羅全球酒店餐飲及高端食品飲料資源。展會將繼續注重展品的創新與綠色理念，鎖定全球酒店業發展方向，以更國際化的姿態領跑酒店用品市場。

展品范圍

餐飲設備綜合：烹飪設備綜合、制冷設備、洗碗機、廚房輔助設備、自助餐設備

桌面用品：桌面餐具與器皿、桌面輔助用品

酒店IT與安防設備：酒店監控、POS機、保險箱、電話機音響、門鎖、酒店軟件、智能控制

酒店布草及紡織品：酒店服飾系列、餐廳布草、床上用品、裝飾布藝、浴室系列

客房電器及用品：易耗品、小電器、竹藤漆制品、亞克力制品、皮具制品

咖啡與茶：咖啡設備、咖啡器具、咖啡原物料及相關用品/精品茶、傳統茶、茶類器具及工藝品

烘焙及冰激凌：烘培原料和設備、巧克力制品等相關配料/冰激凌原料、設備及相關配料/乳制品、含乳制品、休閑食品和糖果/各式包裝設計及材料

飲料：軟飲料、功能性飲料、高端飲用水/果汁、原料及制作設備

葡萄酒與烈酒：葡萄酒、啤酒、香檳/烈性酒、利口酒/ 黃酒、白酒、藥酒、保健酒/酒柜、酒類器具、調酒設備

烹飪食材：新鮮原材料及半成品、速成品/水產海鮮、冷藏及冷凍食品/果蔬、罐頭及調味品